Where To Buy Shinola
The plan evolved as the Shinola team traveled to Nashville, and the Third Man people came to Detroit. "The idea happened organically," said Russo. "We were looking at buying the building anyway and Jack was interested in the space. So Third Man will take over where (retail partner) Willys (Detroit) is today. Willys we will relocate in the building somewhere."
where to buy shinola
White grew up in southwest Detroit, and attended Cass Technical High School, not far from the building on Canfield where Third Man will locate. His first White Stripes show was also nearby, in the now-abandoned Gold Dollar bar on Cass.
White moved to Nashville in 2005, but has quietly contributed to various Detroit causes. He's said to be the anonymous benefactor of Clark Park in southwest Detroit, which received a $170,000 check in 2009 to refurbish the ball field where he played as a boy.
Shinola does not make bad watches, but where the brand seems to come up short in the eyes of serious collectors is in regards to liquidity and value for money. With prices starting around a few hundred dollars, and topping out around $1,500, Shinola watches are relatively affordable; however the resale market on them is far more like an offering from a fashion watch brand than a proper luxury timepiece manufacturer.
From here, the process moves to the main workshop, which is a large open room with both managers and staff working side-by-side. An open floor plan allows for seamless movement of materials from station to station. The pieces start at the first station, where the ends are formed to fit the springbars for attachment to the watch.
The stitching process can expose some previously painted areas of the finished strap, particularly where the strap folds over to form the the the buckle attachment. A technician meticulously re-paints these areas, ensuring that the finished product looks perfect.
Brendan Witcher, vice president and principal analyst at market research firm Forrester, said clienteling has advanced to the point where the technology has tremendous functionality, but the challenge lies in encouraging its actual use by store associates.
Often, associates feel awkward carrying iPads around the store, Witcher explained; and, in many cases, retailers have trimmed their store-level staffing to the point where workers are being asked to serve too many customers at once, which hinders their ability to execute clienteling properly. 041b061a72